Market Positioning

Market Positioning


When you’re trying to sell your commercial property in Glendale, CA, you’re going to need to know exactly how to approach the market. Over the years, we’ve become experts at marketing assets effectively so that we can ensure the highest possible price and most qualified buyer in the shortest amount of time for our clients. How do we do it?

  • The Price is Right…Right?! -  Property valuation (figuring out how much your commercial property is worth in today’s current market) is one of our most obvious specialties. We do thorough evaluations of every property and even get opinions (anonymously, of course) from colleagues if need be. This way, we can be confident that we’re going tot he market with the right price and no one has any room to have to negotiate for any reason.
  • Target Buyers? – Before listing a property, we profile our target buyers.  Who’s going to buy this property, why, and at what price? Many factors fall under close review in this stage because the wrong buyer profile can waste months of marketing effort and capital. Your investment offering will be placed in front of the most probable buyers first in an effective manner.
  • True Market Coverage -  Chances are you’ve spoken to us prior to reading this. Our commercial real estate brokers reach out to *almost* all investors and property owners in Glendale, Burbank and San Fernando Valley. Why? Well, we can’t call ourselves market experts if we don’t have a way of connecting with the market. That’s another reason why we encourage connecting with us online as well as offline. The better communication between us and the market, the more effective we are as your commercial real estate invesment brokers.
  • Extensive Marketing Plan – If you’re ever lucky enough to meet with George and Vic Avakian about selling your apartment building in Glendale, CA, you’ll hear a great deal about their property marketing plan. George will explain to you how he gives your property truly MAXIMUM exposure through a step-by-step marketing campaign that literally covers every stream of contact with buyers possible.

All of this together helps Verdugo Properties become your #1 choice for commercial real estate brokers in Glendale, Burbank and San Fernando Valley.